VoVi vs Square: one flat plan or a free start
Square starts free and charges as you grow. VoVi charges one flat plan price and lets you bring your own card processor. Which one costs less depends on what your shop needs.
We make VoVi, so we say plainly where the other system wins.
Side by side
| What matters | VoVi | Square |
|---|---|---|
| Software price, US per month | Light $25 · Pro $39 per location | Free $0 · Plus $49 · Premium $149 per location |
| Card processing | Keep your own processor and card terminal. Coming soon in the US: VoVi Payments, 2.95% or we match your rate (AMEX 3.5%). | Square processing is required: 2.6% + 15¢ in person on Free, 2.5% + 15¢ on Plus. |
| Keep your own card processor? | Yes | No |
| Stock across several stores | Stock counts and transfers on every plan. Pro adds a register view of stock at other stores. | Transfer orders with Premium. |
| Purchase orders | With Pro | With Plus |
| Loyalty program | With Pro | Paid add-on |
| Gift cards | With Pro | Included |
| Staff commissions | With Pro | With Plus |
| Online store | Pro, in beta: pickup, shipping or local delivery. Online card checkout is not live yet. | Included |
| Selling when the internet is down | Included | Included |
| Where you can sign up | United States, Canada, United Kingdom, Ireland, Luxembourg, Switzerland, Australia, New Zealand, Singapore, Hong Kong SAR China, Japan, South Africa | United States, Canada, United Kingdom, Ireland, Australia, Japan |
Prices checked October 11, 2026. US prices per month, before tax.
The short answer
A solo shop with simple needs pays less on Square Free, because it costs $0. Once you want loyalty, purchase orders or commissions, Square asks for Plus at $49 a month and charges extra for loyalty, and sending stock between stores needs Premium at $149. VoVi Pro covers loyalty, purchase orders and commissions for $39, and transfers between stores are in Light at $25.
Software price by shop size
Monthly software only, per the plans each system needs for the job.
| Shop | VoVi | Square |
|---|---|---|
| One shop, simple needs | $25 (Light) | $0 (Free) |
| One shop with staff, loyalty and purchase orders | $39 (Pro) | $49 (Plus) + loyalty add-on |
| Three shops that send stock to each other | $75 (3 × Light) | $447 (3 × Premium) |
Card fees change the picture
Square requires its own processing: 2.6% + 15¢ in person on Free. On $20,000 of card sales across 1,000 sales, that is $670 a month. At a $100 average sale, with 200 sales, it drops to $550, because the fixed 15¢ matters less.
VoVi lets you keep your own processor today. Coming soon in the US, VoVi Payments is 2.95% with no fixed fee, or we match your rate, and AMEX is 3.5%. On the same $20,000 that is $590 a month whatever the ticket size, so a shop with big tickets can pay less on Square Free. With VoVi Payments you choose: the flat 2.95%, or we match the effective rate on your current statement.
Pick Square if
You want to start for $0, you are happy with Square’s card processing, or you mix retail with appointments or counter service.
Pick VoVi if
You want loyalty, gift cards and purchase orders in one plan, you want transfers between stores without a premium tier, you want to keep your own card processor, or you want to cancel anytime with no contract. Try it free for 14 days with your own products first.
Which is cheaper, VoVi or Square?
For one simple shop, Square Free at $0. For a shop with staff, loyalty and purchase orders, VoVi Pro at $39 beats Square Plus at $49 plus a loyalty add-on. For three shops that send stock to each other, VoVi Light is $75 against $447 for Square Premium.
Can I switch from Square to VoVi?
Yes. Export your products and customers from Square, load them into your VoVi trial and run a normal week before you cancel anything.
Official pages
Prices checked October 11, 2026.